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Wouldn’t you like to set strategic goals consistently?
October 04, 2016

Strategic Goal Setting

Once in a while – or perhaps rather often – you must set goals for the team you lead, mustn’t you?

And these goals (the goals that you set) – they better be strategic. Isn’t this true?

Wouldn’t you love to have a tool to help you consistently set strategic goals?

Well … you are in luck, because I am going to give you a simple tool that will help you accomplish just that.

This tool has the following two characteristics …

First – it is made up of a few questions.

Second – use these questions as a checklist, but NOT as if they were written in stone – meaning – you may use them as they are, or you may use only a few of them, and/or you may add questions of your own, and/or you may change some of these questions, etc.

This tool is flexible and you can adapt it to meet your specific needs – depending on your particular circumstances.

In other words – these questions are meant to get your imagination and creativity going.

What I want to give you is NOT so much the questions themselves – but rather – I want to give you the concept behind these questions, so that you end up with one more leadership tool for your personal arsenal at your disposition whenever you need it in goal setting.

OK – here we go …

Here is the tool:

Asking yourself these questions will allow you to see your goal (the goal you are trying to set) from different perspectives.

These different perspectives will broaden your individual view of the environment within which you must reach your goal – and the resources that will help you achieve it.

Every time you are setting a goal – one goal at a time – ask yourself these questions:

From the business perspective:

  • What is the vision of the business / company for this particular period?
  • Is this goal aligned with the business’ / company’s goals?
  • What are the requirements that my business / company is asking me to meet?
  • What have we fallen short in the past? Where have we exceeded?
  • What are the measures of success?
  • What is my budget? What is my head count next year?
  • What are the costs – and the ROI – of this goal?
  • What contribution can my team add to this goal?
  • Etc.

    From the technical perspective:

  • Will our suppliers change?
  • What are my / our customers’ requirements, needs and expectations?
  • Am I really aware about the global trends?
  • What tools will I / we need this year?
  • What hard skills and soft skill will I / we need this year?
  • What level of specialization do I / we need this year?
  • Who do I need support from?
  • How can I get help if I need it?
  • Etc.

    From the team you lead perspective:

  • What are my direct reports’ areas of opportunity?
  • Do I need to develop my direct reports this year? If so – what specific skills do they need – and how do I develop them?
  • Do my direct reports know how to measure their individual goals?
  • Are my direct reports aware about their impact of their goals on the business / company?
  • Are all of my direct reports sufficiently informed about this goal?
  • What benefits do my direct reports obtain with reaching this goal? E.g., professional development, motivation, positive organizational climate, etc.
  • What strategic alliances will help my team in reaching this goal?
  • What are their individual talents? What are their individual drivers?
  • Etc.

    From my your own personal perspective:

  • What are my needs? What are my own obstacles?
  • What do I need to do to grow professionally in regards to this goal?
  • What personal and professional benefits will I get with this goal?
  • What do I need to do to keep myself motivated in achieving this goal?
  • Do I know all the metrics that I need to know related to this goal?
  • What are my areas of opportunity in leading this goal?
  • Am I clear about all the processes related to achieving this goal?
  • What do I need to do to exceed this goal?
  • Etc.


    Information is the main ingredient in good decision-making – and a broad perspective is key information.

    Use these questions (as a checklist and at your convenience) to set strategic goals consistently.

    Questions? Feedback?
    Reply to this Newsletter and tell me what you would like future issues to be about.

    Feel free to re-send this "Leader Newsletter" to your colleagues.

    And click here to see the entire "Leader Newsletter" Archive.

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    See you next month!
    Joseluis Romero - Publisher
    October 4, 2016. Copyright: All rights reserved
    I publish "Leader Newsletter" on the first Tuesday of every month
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